Romancing the brand : (Запис № 544562)

МАРК-запис
000 -LEADER
fixed length control field 01963cam a2200517 a 4500
001 - CONTROL NUMBER
control field romancingbrandpo00mart
003 - CONTROL NUMBER IDENTIFIER
control field CaSfIA
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210119075607.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 880822s1989 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 88048032
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency NLGGC
-- BTCTA
-- YDXCP
-- BAKER
-- CRU
-- OTP
-- NIALS
-- CaSfIA
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0814459498
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780814459492
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)18835599
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .M268 1989
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 19
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 85.40
Source of number bcl
029 1# - (OCLC)
OCLC library identifier NLGGC
System control number 050287028
029 1# - (OCLC)
OCLC library identifier YDXCP
System control number 732231
029 1# - (OCLC)
OCLC library identifier NZ1
System control number 2837172
029 1# - (OCLC)
OCLC library identifier AU@
System control number 000006144894
029 1# - (OCLC)
OCLC library identifier UNITY
System control number 049999737
029 1# - (OCLC)
OCLC library identifier UKMBC
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier UKBCC
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier UKLBE
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier UKLBR
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier UKRED
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier HR0
System control number G01177696
029 1# - (OCLC)
OCLC library identifier UKHUL
System control number 0814459498
029 1# - (OCLC)
OCLC library identifier UKNWP
System control number 0814459498
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Martin, David N.
245 10 - TITLE STATEMENT
Title Romancing the brand :
Medium [electronic resource]
Remainder of title the power of advertising and how to use it /
Statement of responsibility, etc David N. Martin.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc AMACOM,
Date of publication, distribution, etc c1989.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 215 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
506 ## - RESTRICTIONS ON ACCESS NOTE
Standardized terminology for access restriction Необхідна авторизація на https://archive.org/ (створення облікового запису безкоштовно)
506 ## - RESTRICTIONS ON ACCESS NOTE
Standardized terminology for access restriction Необхідна авторизація на https://openlibrary.org/ (створення облікового запису безкоштовно)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
General subdivision Brand name products.
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term gtt
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Merken.
Source of heading or term gtt
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element American Management Association.
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.archive.org/details/romancingbrandpo00mart">http://www.archive.org/details/romancingbrandpo00mart</a>
Public note Free eBook from the Internet Archive
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.openlibrary.org/books/OL2062903M">http://www.openlibrary.org/books/OL2062903M</a>
Public note Additional information and access via Open Library
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type ЕКнига

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