Carty, Richard Visual Merchandising: Principles and Practice . — 2. — New York : Milady Publishing Corp., 1982. — 137
Анотація: Visual Merchandising: Principles and Practice is a firsthand study of the visual approach to selling with emphasis on the how and why of display. As a basis for fully understanding contemporary visual-merchandising philosophy, a brief history as well as an organizational structure are included. The current methods of visual merchandising as well as the display layout of a store are also discussed.