TY  - BOOK
AU  - Carty, Richard
TI  - Visual Merchandising: Principles and Practice
SN  - 0-87350-262-0
PY  - 1982///
CY  - New York
PB  - Milady Publishing Corp.
KW  - Economics
N2  - Visual Merchandising: Principles and Practice is a firsthand study of the visual approach to selling with emphasis on the how and why of display. As a basis  for fully understanding contemporary visual-merchandising philosophy, a brief history as well as an organizational structure are included. The current methods of visual merchandising as well as the display layout of a store are also discussed
ER  -