TY  - BOOK
AU  - Freire,Francisco Campos
AU  - Rúas Araújo,Xosé
AU  - Martínez Fernández,Valentín Alejandro
AU  - García,Xosé López
ED  - SpringerLink (Online service)
TI  - Media and Metamedia Management
T2  - Advances in Intelligent Systems and Computing,
SN  - 9783319460680
AV  - Q342 
U1  - 006.3 23
PY  - 2017///
CY  - Cham
PB  - Springer International Publishing, Imprint: Springer
KW  - Computational intelligence
KW  - Artificial intelligence
KW  - Electrical engineering
KW  - Printing
KW  - Publishers and publishing
KW  - Computational Intelligence
KW  - Artificial Intelligence
KW  - Communications Engineering, Networks
KW  - Printing and Publishing
N1  - Introduction -- New Media in The Digital Era -- Journalism and Cyber journalism.-Audiovisual Sector And Media Economy -- Corporate And Institutional Communication -- Marketing Advertising And Tourism -- The Internet And Social Networks -- New Media And Metamedia -- Education Science And Cultural Identity; Available to subscribing member institutions only. Доступно лише організаціям членам підписки
N2  - Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia
UR  - https://doi.org/10.1007/978-3-319-46068-0
ER  -