TY  - BOOK
AU  - Bolen,William H.
TI  - Advertising
SN  - 0471863483
AV  - HF5813.U6 
U1  - 659.1/0973 19
PY  - 1984///
CY  - New York
PB  - Wiley
KW  - Advertising
KW  - United States
N1  - Includes bibliographical references and index
UR  - http://www.archive.org/details/advertising00bole
UR  - http://www.openlibrary.org/books/OL3179114M
ER  -