Rögener, Stefan. Branding with type / [electronic resource] / Stefan Rögener, Albert-Jan Pool, Ursula Packhäuser ; edited by E.M. Ginger ; translated by Stephanie Tripier.. — Mountain View, Calif. : : Adobe Press,, 1995.. — 120 p. : : ill. ; 23 cm.
Subtitle on cover: How type sells.
Bibliography: p. 118.
1568302487 9781568302485
95080299
Advertising layout and typography. Type and type-founding.