The buyer's manual / [electronic resource] / R. Patrick Cash, editor ; Irene Cumming Kleeberg, editorial consultant.. — New York : : The Association,, c1979.. — xxiii, 584 p. : : forms, graphs ; 25 cm.

Includes bibliographical references and indexes.



ISBN: 0871020106 9780871020109

LCCN: 79089200

Subjects--Topical Terms:
Retail trade.
Marketing.
Merchandising.

LC Class. No.: HF5437 / .N4512 1979

Dewey Class. No.: 658.8 / Nat