TY - BOOK AU - Riso,Ovid ED - Dartnell Corporation. TI - The Dartnell sales promotion handbook SN - 0850131030 AV - HF5415 .D325 1979 U1 - 658.8/2 PY - 1979/// CY - Chicago PB - Dartnell Corp. KW - Advertising KW - Handbooks, manuals, etc N1 - Spine title: Sales promotion handbook; Half-title: The Dartnell handbook for sales, advertising and sales promotion executives; Includes index; "Principal business directories": p. 471-486; "Business and professional publications": p. 1168-1169 UR - http://www.archive.org/details/dartnellsalespro00riso UR - http://www.openlibrary.org/books/OL16359029M ER -