McKeever, Mike P. How to write a business plan / [electronic resource] / by Mike McKeever.. — 8th ed.. — Berkeley, CA : : Nolo,, c2007.. — 273 p. : : ill. ; 23 cm. + 1 CD-ROM (4 3/4 in.) — (Nolo Press self-help law books). - Nolo Press self-help law books. Nolo self-help law. Nolo self-help law books. Nolo Press self-help law. .
Includes bibliographical references and index.
1. 2. 3. 4. : How to use this book -- : What kind of plan do you need? -- : Getting started -- : And a few more words -- : Benefits of writing a business plan -- : What is a business plan? -- : Why write a business plan? -- : Issues beyond the plan -- : Do you really want to own a business? -- : Introduction -- : Self-evaluation exercises -- : How to use the self-evaluation lists -- : Reality check : banker's analysis -- : Choosing the right business -- : Introduction -- : Know your business -- : Be sure you like your business -- : Describe your business -- : Taste, trends, and technology : how will the future affect your business? -- : Break-even analysis : will your business make money? -- : What you have accomplished -- : Potential sources of money to start or expand your small business -- : Introduction -- : Ways to raise money -- : Common money sources to start or expand a business -- : Additional money sources for a existing business -- : If no one will finance your business, try again -- : Secondary sources of financing for start-ups or expansions -- : Conclusion -- 5. 6. 7. 8. 9. : Your resume and financial statement -- : Introduction -- : Draft your business accomplishment resume -- : Draft your personal financial statement -- : Your profit and loss forecast -- : Introduction -- : What is a profit and loss forecast? -- : Determine your average cost of sales -- : Complete your profit and loss forecast -- : Review your profit and loss forecast -- : Your cash flow forecast and capital spending plan -- : Introduction -- : Prepare your capital spending plan -- : Prepare your cash flow forecast -- : Required investment for your business -- : Check for trouble -- : Write your marketing and personnel plans -- : Introduction -- : Marketing plan -- : Personnel plan -- : Editing and finalizing your business plan -- : Introduction -- : Decide how to organize your plan -- : Write final portions of your plan -- : Create the appendix -- : Create title page and table of contents -- : Complete your final edit -- : Consider using a business consultant -- 10. 11. 12. A. B. C. D. : Selling your business plan -- : How to ask for the money you need -- : How to approach different backers -- : What to do when someone says "yes" -- : Plan in advance for legal details -- : After you open : keeping on the path to success -- : Introduction -- : Watch out for problem areas -- : Getting out of business -- : Good resources for small businesses -- : Introduction -- : Business consultants -- : Books -- : Pamphlets -- : Magazines - continuing small business help -- : Computers and business -- : Online business resources -- : Formal education -- : Appendixes -- : Business plan for a small service business -- : Business plan for a manufacturing business -- : Business plan for project development -- : How to use the CD-ROM -- : Installing the form files onto your computer -- : Using the financial planning spreadsheets -- : Using the business plan files -- : Index.