Cannie, Joan Koob. Keeping customers for life / [electronic resource] / Joan Koob Cannie, with Donald Caplin.. — New York, NY : : American Management Association,, c1991.. — vi, 259 p. : : ill. ; 26 cm.

Includes bibliographical references and index.



ISBN: 0814450083 (hardcover) : $24.95 9780814450086 (hardcover)

LCCN: 90053213

Subjects--Topical Terms:
Customer services--United States.
Consumer satisfaction--United States.
Service à la clientèle--États-Unis.
Consommateurs--Satisfaction--États-Unis.
Consommateurs--Préférences--États-Unis.
Service consommateurs--Etats-Unis.

LC Class. No.: HF5415.5 / .C36 1991

Dewey Class. No.: 658.8/12