TY  - BOOK
AU  - Desatnick,Robert L.
TI  - Managing to keep the customer: how to achieve and maintain superior customer service throughout the organization 
SN  - 1555420273 (alk. paper)
AV  - HF5415.5 .D47 1987
U1  - 658.8/12 19
PY  - 1987///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Customer services
KW  - Customer relations
N1  - Includes index; Bibliography: p. 155-158; Also issued online
UR  - http://www.archive.org/details/managingtokeepcu00desa
UR  - http://www.openlibrary.org/books/OL2727512M
ER  -