TY  - BOOK
AU  - Hisrich,Robert D.
TI  - Marketing
SN  - 0812041801 :
AV  - HF5415 .H5435 1990
U1  - 658.8 20
PY  - 1990///
CY  - New York
PB  - Barron's
KW  - Marketing
N1  - Includes index
UR  - http://www.archive.org/details/marketing00hisr
UR  - http://www.openlibrary.org/books/OL2198541M
ER  -