Turner, John. Marketing in a global economy / [electronic resource] / John Turner, Gina Bottoms Maio.. — Cincinnati, Ohio : : South-Western Pub. Co.,, c1995.. — viii, 293 p. : : ill., col. maps ; 24 cm.

Includes bibliographical references and index.



ISBN: 0538623373 (pbk.) 9780538623377 (pbk.)

Subjects--Topical Terms:
International trade.
Marketing.

LC Class. No.: HF1379 / .T87 1995

Dewey Class. No.: 658.848