TY  - BOOK
AU  - Nickels,William G.
AU  - Wood,Marian Burk
TI  - Marketing: relationships, quality, value 
SN  - 1572591447
AV  - HF5415 .N473 1997
U1  - 658.8 21
PY  - 1997///
CY  - New York
PB  - Worth Publishers
KW  - Marketing
KW  - gtt
N1  - Includes bibliographical references and indexes
UR  - http://www.archive.org/details/marketingrelatio00nick
UR  - http://www.openlibrary.org/books/OL1014001M
ER  -