TY  - BOOK
AU  - Avorn,Jerry
TI  - Powerful medicines: the benefits, risks, and costs of prescription drugs 
SN  - 0375414835
AV  - HD9666.5 .A94 2004
U1  - 338.4/36151/0973 22
PY  - 2004///
CY  - New York
PB  - Knopf
KW  - Pharmaceutical industry
KW  - United States
KW  - Costs
KW  - Prescription pricing
KW  - Drugs
KW  - Prescribing
KW  - Side effects
KW  - Economics, Pharmaceutical
KW  - Case Reports
KW  - Pharmaceutical Preparations
KW  - Delivery of Health Care
KW  - Drug Evaluation
KW  - Voorschrijven
KW  - gtt
KW  - Geneesmiddelen
KW  - Industrie pharmaceutique
KW  - États-Unis
KW  - Coût
KW  - Médicaments
KW  - Prix
KW  - Prescription
KW  - Effets secondaires
KW  - Arzneimittelwirtschaft
KW  - swd
KW  - Gesundheitsgefährdung
KW  - Arzneiverordnung
KW  - Arzneimittelschaden
KW  - Gesundheitsausgaben
KW  - USA
N1  - Includes bibliographical references (p. 421-436) and index; Prologue: Different Strokes; 3 --; Part 1; Benefits --; Part 2; Risks --; Part 3; Costs --; Part 4; Information --; Part 5; Policy --; Epilogue: The Triple-Edged Sword; 417
N2  - "This is a comprehensive behind-the-scenes look at issues that affect everyone: our shortage of data comparing the worth of similar drugs for the same condition; alarming lapses in the detection of lethal side effects; the underuse of life-saving medications; lavish marketing campaigns that influence what doctors prescribe; and the resulting upward spiral of costs that places vital drug beyond the reach of many Americans." "Using clinical case histories taken from his own work as a practitioner, researcher, and advocate, Dr. Avorn demonstrates the impressive power of the well-conceived prescription as well as the debacles that can result when medications are misused. He describes an innovative program that employs the pharmaceutical industry's own marketing techniques to reduce use of some of the most overprescribed and overpriced products. Powerful Medicines offers timely and practical advice on how the nation can improve its drug-approval process, and how patients can work with doctors to make sure their prescriptions are safe, effective, and as affordable as possible."--BOOK JACKET
UR  - http://catdir.loc.gov/catdir/bios/random051/2003066119.html
UR  - http://catdir.loc.gov/catdir/samples/random051/2003066119.html
UR  - http://catdir.loc.gov/catdir/description/random051/2003066119.html
UR  - http://www.archive.org/details/powerfulmedicine00avorx
UR  - http://www.openlibrary.org/books/OL7425296M
ER  -