TY  - BOOK
AU  - Deschamps,Jean Philippe
AU  - Nayak,P.Ranganath
TI  - Product juggernauts: how companies mobilize to generate a stream of market winners 
SN  - 0875843417 (acid-free paper)
AV  - HD31 .D484 1995
U1  - 658.5/6 20
PY  - 1995///
CY  - Boston
PB  - Harvard Business School Press
KW  - Industrial management
KW  - Production management
KW  - Product management
KW  - Case studies
KW  - Strategisch management
KW  - gtt
KW  - Organisatieontwikkeling
KW  - Productbeleid
KW  - Gestion d'entreprise
KW  - Production
KW  - Gestion
KW  - Produits commerciaux
KW  - Cas, Études de
KW  - Produits nouveaux
KW  - Innovations
N1  - Includes bibliographical references (p. [455]-460) and index
UR  - http://www.archive.org/details/productjuggernau00desc
UR  - http://www.openlibrary.org/books/OL1113742M
ER  -