TY  - BOOK
AU  - Blanchard,Kenneth H.
AU  - Bowles,Sheldon M.
TI  - Raving fans: a revolutionary approach to customer service 
SN  - 0688123163
U1  - 658.812 20
PY  - 1993///
CY  - New York
PB  - William Morrow and Company
KW  - Servicio al cliente
KW  - Mercadeo
KW  - Relaciones con los clientes
KW  - Comportamiento del consumidor
KW  - Customer services
UR  - http://www.archive.org/details/ravingfansrevolu00blan
UR  - http://www.openlibrary.org/books/OL1726196M
ER  -