Dalrymple, Douglas J. Sales management : : concepts and cases / [electronic resource] / Douglas J. Dalrymple.. — 3rd ed.. — New York : : Wiley,, c1988.. — xix, 681 p. : : ill. ; 25 cm.
Includes bibliographies and indexes.
0471624950 9780471624950
87023749
Sales management. Sales management--Case studies. Verkooporganisatie. Ventes--Gestion. Ventes--Gestion--Cas, Études de.