TY  - BOOK
AU  - Testerman,Joshua O.
AU  - Kuegler,Thomas J.
AU  - Dowling,Paul J.
TI  - Web advertising and marketing
SN  - 0761503838 (pbk.)
AV  - HF6146.I58 T47 1996
U1  - 658.84 21
PY  - 1996///
CY  - Rocklin, Calif.
PB  - Prima Pub.
KW  - Internet advertising
KW  - Internet marketing
KW  - World Wide Web
KW  - Internet
KW  - ram
KW  - Web
KW  - Marketing
N1  - Includes index
UR  - http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008120759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
UR  - http://www.archive.org/details/webadvertisingma00test
UR  - http://www.openlibrary.org/books/OL820677M
ER  -