Geist, Sam, 1945- Why? should someone do business with you rather than someone else / [electronic resource] / Sam Geist.. — 1st ed.. — Toronto, Ont. ; Naples, Fla. : : Addington & Wentworth Inc.,, c1997.. — 317 p. ; 23 cm. Includes index. ISBN: 1896984002 9781896984001 LCCN: 97070904 Subjects--Topical Terms: Industrial management.Business.Marketing. LC Class. No.: HF1008 / .G44 1997 Dewey Class. No.: 658 / Gei