Semiotics and Verbal Texts [electronic resource] : How the News Media Construct a Crisis / by Jane Gravells.

За: Інтелектуальна відповідальність: Вид матеріалу: Текст Серія: Postdisciplinary Studies in DiscourseПублікація: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017Видання: 1st ed. 2017Опис: XVII, 272 p. 10 illus. online resourceТип вмісту:
  • text
Тип засобу:
  • computer
Тип носія:
  • online resource
ISBN:
  • 9781137587503
Тематика(и): Додаткові фізичні формати: Printed edition:: Немає назви; Printed edition:: Немає назви; Printed edition:: Немає назвиДесяткова класифікація Дьюї:
  • 401.41 23
Класифікація Бібліотеки Конгресу:
  • P302-P302.87
Електронне місцезнаходження та доступ:
Вміст:
-- PART I: Written language and semiotics -- Chapter 1: Researching the representation of a crisis -- Chapter 2: Semiotic Discourse Analysis -- PART II: A Barthesian conceptualisation of written language -- Chapter 3: Theoretical foundations -- Chapter 4: Data collection and research principles -- Chapter 5: A Barthesian analysis of the BP data in four stages -- Chapter 6: Stage 1: Contextualisation of the BP texts -- Chapter 7: Stage 2: Preliminary analysis of the BP texts -- Chapter 8: Stage 3: A depth analysis at the level of the sign -- Chapter 9: Stage 3: A depth analysis at the level of the code -- Chapter 10: Stage 3: A depth analysis at the level of mythic meanings -- Chapter 11: Stage 3: A depth analysis at the level of ideology -- Chapter 12: Stage 4: A holistic analysis of a single text -- PART III: A Peircean conceptualisation of written language -- Chapter 13: Theoretical foundations -- Chapter 14: A Peircean interpretation of the BP data -- PART IV: Concluding thoughts -- Chapter 15: Other events, other contexts.
У: Springer eBooksЗведення: This book offers an innovative approach to analysing written texts, grounded in principles of semiotics. Envisaging whole news media representations as ‘signs’, and using the real-world example of the BP Deepwater Horizon crisis, the author demonstrates how business crises are constructed through language. Gravells identifies patterns of language which show a progression from one kind of ‘current news’ representation to a different kind of coverage. This coverage positions the crisis as having symbolic and conventional meaning within varied social contexts, including the arts, business and the environment. Using a wealth of examples from the BP story to illustrate her practical research approach, Gravells draws ‘language maps’ of different phases of the crisis representation, showing how an early ‘iconic’ phase of representation moves through an ‘indexical’ to a ‘symbolic’ phase, and projects a return to a ‘naturalised icon’. This book will be of interest to researchers and students of semiotics, those exploring research methods and linguists with an interest in business and media communications.
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-- PART I: Written language and semiotics -- Chapter 1: Researching the representation of a crisis -- Chapter 2: Semiotic Discourse Analysis -- PART II: A Barthesian conceptualisation of written language -- Chapter 3: Theoretical foundations -- Chapter 4: Data collection and research principles -- Chapter 5: A Barthesian analysis of the BP data in four stages -- Chapter 6: Stage 1: Contextualisation of the BP texts -- Chapter 7: Stage 2: Preliminary analysis of the BP texts -- Chapter 8: Stage 3: A depth analysis at the level of the sign -- Chapter 9: Stage 3: A depth analysis at the level of the code -- Chapter 10: Stage 3: A depth analysis at the level of mythic meanings -- Chapter 11: Stage 3: A depth analysis at the level of ideology -- Chapter 12: Stage 4: A holistic analysis of a single text -- PART III: A Peircean conceptualisation of written language -- Chapter 13: Theoretical foundations -- Chapter 14: A Peircean interpretation of the BP data -- PART IV: Concluding thoughts -- Chapter 15: Other events, other contexts.

This book offers an innovative approach to analysing written texts, grounded in principles of semiotics. Envisaging whole news media representations as ‘signs’, and using the real-world example of the BP Deepwater Horizon crisis, the author demonstrates how business crises are constructed through language. Gravells identifies patterns of language which show a progression from one kind of ‘current news’ representation to a different kind of coverage. This coverage positions the crisis as having symbolic and conventional meaning within varied social contexts, including the arts, business and the environment. Using a wealth of examples from the BP story to illustrate her practical research approach, Gravells draws ‘language maps’ of different phases of the crisis representation, showing how an early ‘iconic’ phase of representation moves through an ‘indexical’ to a ‘symbolic’ phase, and projects a return to a ‘naturalised icon’. This book will be of interest to researchers and students of semiotics, those exploring research methods and linguists with an interest in business and media communications.

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